THE ASK

Create an activation that makes a splash for the return of Slice, the iconic 80’s/90’s soda brand, as the official soda partner for the 2025 Vans Warped Tour.

THE IDEA

A nostalgic pop-up that transports festivalgoers to THAT friend's house where they could be their most carefree selves. The House of Slice brought to life quintessential elements from the 80’s/90’s eras, including a game room hangout space with authentic memorabilia, themed gifting, and even tattoo artists providing temp tats inspired by Warped Tour with a slice of Slice.

Project scope: Experiential, Art Direction